SoHo & NoLita Chic Boutiques

SoHo & NoLita Chic Boutiques

(this popular program is now offered just for PRIVATE GROUPS)


Groups of 6 – 100



“I brought my 15 year old daughter on this tour and she had the time of her life. Our guide, Melinda was great; positive, fun and extremely enthusiastic. She also helped everyone individually try on clothes, giving her advice and opinions in just the right way. She was knowledgeable about the area and combined fun facts and history to the main emphasis, which is getting to know the local shops.”

Pauline, March 2016, Carmel, IN

Private Shopping tours in NYC are Custom versions of our signature programs. Each itinerary is crafted to suit the style, budget, aspirations and demographics of your group. You will be led to our fabulous “finds” and have access to our insider resources and knowledge.

Whether you are on a Girlfriend or Mother-Daughter getaway, seeking to make make teens happy, celebrating an occasion, or “just because” you are visiting NYC and want a fabulous day, Shop Gotham will deliver a fruitful, fun and quintessential NYC experience.

For further details on all Private Tours or to Pursue a Booking, please Contact us or call Shop Gotham at 917-599-6650.

SoHo and NoLita Private Shopping Tours

Trend Setting. Chic. Abundant. Within this downtown New York square mile, independent designers, continuous pop-up shops, new brands and occasional designer sample sales continue to thrill and satisfy shoppers. The enormous array of options for retail therapy in soHo and Nolita can satisfy all budgets and tastes, but can also change in a NYC minute. Best explored with an insider’s knowledge.

Your Custom Private Shop Gotham program will pre-target a special selection of INDEPENDENT or RARELY FOUND clothing & accessory boutiques (ones you won’t find at your local mall): hidden gems that range from chic midrange to  trendy luxury.

Along the Your fashion savvy guide will update you on current season Fashion Trends, point out some of the New York’s most beautiful and historical Cast Iron Architecture and regale you with other local history and trivia. This is NOT a Discount Tour

This program is designed for those looking to be surprised by new possibilities. and also a wonderful way to see the SoHo and NoLita area.


3-Hour Program
Recommended for Ages 16+

Programs can be taken 7 Days @ Week
PROGRAM FEES: $45pp for groups of 6+  

Please CONTACT US for rates based on the size of your group


Sometimes you just want to go it alone. Shop Gotham also OFFERS Self Directed SoHo/NoLita Shopping Itineraries. A very affordable option for the independent individual traveler or group.  Click here for Self Directed Page

SoHo & NoLita Chic Boutiques

Contact us now to book your event today!

Click here for our contact form


  • Program is primarily targeted to WOMEN’S Items. However, when MEN are shopping, tour will include Men’s shops.
  • Shops carry traditional women’s sizes 0–12 and when relevant, traditional junior sizes. Occasionally size 14 is available. We cannot accommodate “special sizes.”
  • Recommended for ages 15 and older


  • This is a walking program.
  • Stores accept Credit Cards.
  • This is NOT a discount/bargain shopping tour. However, each group may visit a couple of our partner stores where modest discounts will be extended. Guests may use all of their discount options post-tour for their independent shopping.


  • Women Traveling Together
  • Mother- Daughter Expeditions
  • Multi-Generational Families
  • Spouse & Incentive programs
  • Corporate groups
  • Boutique lovers
  • Birthdays & Bachlorette Celebrations



The specific location will be provided upon ticket purchase.